Google Ads Course - Mastery

Introducing Gyaner’s Google Ads Catalyst.
Learn from the trainers who have managed multiple crores in ad spend.
Master the very same executional capabilities with our advanced Google Ads training.

  • Job Assured Program

100% Assistance Till You Get Job

  • Course Duration

1 Month + Life Time Access

  • Industry Experienced Trainer

Get trained from Expert

  • Training Format

Classroom / Live Online

digital marketing course
  • Overview
  • Curriculum
  • Features
  • Certification
  • FAQs

    Still Stuck at a 3 LPA Digital Marketing Job?

    Take control of your digital marketing career with Gyaner’s Google Ads Catalyst

    Classes are organized by experience level, so professionals stay engaged with advanced concepts while beginners learn at a comfortable pace without feeling overwhelmed.

    By the end of the program, you’ll be ready to.

    • First digital marketing job
    • Manage High Ad Budgets
    • Boost Your Salary Fast
    • Advance to Decision-Making Roles

    Cirriculum

    Learn the fundamentals of Google Ads to an Advanced Google Ads Course Here is the full Cirriculum .

    11 Modules

    Course Content

    • Chapter 1: What is Google Ads?
    • Chapter 2: Why Use Google Ads?
    • Chapter 3: Google Ads vs. SEO
    • Chapter 4: Types of Google Ads Campaigns
    • Chapter 5: Google Ads Interface Overview
    • Chapter 5: Google Ads Account Structure
    • Chapter 1: Creating a Google Ads Account
    • Chapter 2: Setting Up Billing Information
    • Chapter 3: Understanding Campaign Goals & Objectives
    • Chapter 4: Navigating Google Ads Dashboard
    • Chapter 5: Understanding Key Metrics
    • Chapter 1: Search Campaigns
    • Chapter 2: Display Campaigns
    • Chapter 3: Shopping Campaigns
    • Chapter 4: Video (YouTube) Campaigns
    • Chapter 5: App Promotion Campaigns
    • Chapter 6: Performance Max Campaigns
    • Chapter 7: Demand Gen Campaigns (New)
    • Chapter 8: Smart Campaigns vs. Expert Mode
    • Chapter 1: What are Keywords?
    • Chapter 2: Keyword Match Types
    • Chapter 3: Using Google Keyword Planner
    • Chapter 3: Search Term Report & Optimization
    • Chapter 3: Audience Targeting
    • Chapter 3: Location, Device & Language Targeting
    • Chapter 3: Demographic Targeting
    • Chapter 1: Writing High-Converting Text Ads
    • Chapter 2: Responsive Search Ads
    • Chapter 3: Call Ads & Sitelink Extensions
    • Chapter 4: Display Ads – Image & Responsive Display Ads
    • Chapter 5: Video Ads – Skippable, Non-Skippable, Bumper
    • Chapter 6: Shopping Ads – Feed Setup & Optimization
    • Chapter 7: Ad Assets (Extensions)
    • Chapter 8: Ad Policies & Approval Process
    • Chapter 1: Manual vs. Automated Bidding
    • Chapter 2: Enhanced CPC
    • Chapter 3: Target CPA & Target ROAS
    • Chapter 4: Maximize Clicks & Conversions
    • Chapter 5: Budget Allocation Techniques
    • Chapter 6: Shared Budgets & Bid Adjustments
    • Chapter 1: What is a Conversion?
    • Chapter 2: Setting Up Google Ads Conversion Tracking
    • Chapter 3: Google Tag Manager for Tracking
    • Chapter 3: Importing Goals from Google Analytics
    • Chapter 3: Using UTM Parameters
    • Chapter 3: Offline Conversion Tracking
    • Chapter 1: Search Terms Optimization
    • Chapter 2: Quality Score Improvement Tips
    • Chapter 3: A/B Testing Ads
    • Chapter 4: Ad Schedule Optimization
    • Chapter 5: Keyword Bidding Optimization
    • Chapter 6: Landing Page Optimization
    • Chapter 7: Negative Keywords Strategy
    • Chapter 8: Improving Ad Rank
    • Chapter 1: Creating Custom Reports in Google Ads
    • Chapter 2: Using Google Analytics with Google Ads
    • Chapter 3: Understanding Attribution Models
    • Chapter 4: Segmenting Data for Insights
    • Chapter 5: Real-Time Performance Monitoring
    • Chapter 6: Budget vs. ROI Analysis
    • Chapter 1: Remarketing Campaigns
    • Chapter 2: Customer Match & Lookalike Audiences
    • Chapter 3: Dynamic Ads
    • Chapter 4: Local Campaigns & GMB Integration
    • Chapter 5: Multi-Channel Funnel Strategy
    • Chapter 6: YouTube Ads for Brand Building
    • Chapter 7: Campaign Automation with Rules & Scripts
    • Chapter 8: Google Ads Editor – Offline Campaign Management
    • Chapter 1: Disapproved Ads & Account Suspensions
    • Chapter 2: Low Ad Rank & Impressions
    • Chapter 3: Fixing Conversion Tracking Issues
    • Chapter 4: Billing & Payment Issues
    • Chapter 5: CTR & Quality Score Drop
    • Chapter 6: Dealing with Click Fraud
    You Already Know Ads Are Powerful

    Now Learn to Use Them Like a Pro!

    Most institutes show you how to set up a Google Ad, not how to make it profitable. They charge for what’s already there on YouTube. Gyaner Google ads training course​ is built for those who aim to manage large-scale campaigns and crack high-paying jobs.

    Past Portfolios

    Learn from real ad accounts managed by our trainers, who share campaign insights and performance data from top companies they worked for.

    Insider Hacks

    Learn optimization secrets from professionals who’ve scaled diverse campaigns, improved ROI across industries and beyond textbook advertising.

    Live Budgets

    Run real campaigns with limited budgets to practice strategy, optimization, and spending discipline before handling company funds.
    Certificate

    Earn Industry-Recognized
    Certificate

    Show your expertise with recognized certifications that strengthen your profile, enhance your resume and give you an edge in competitive digital marketing roles.

    • Gyaner’s Google Ads Certification
    • Google Ads Search Certification
    • Google Ads DV Certifications
    gyaner Certificate

    Google Ads Course Syllabus

    Forget the usual “setup and go live” kind of training. In Gyaner Google Ads training with placement assistance, you’ll learn how the platform thinks, how users behave, and how to turn ad spend into measurable growth.

    Here is a quick overview

    • Build campaign structures aligned with real business goals
    • Decode audience intent for sharper targeting
    • Master bidding logic and data-backed budget pacing
    • Track conversions with GTM, Analytics, and attribution models
    • Apply scaling frameworks to grow ROAS sustainably
    Course Structure

    Key Modules Covered

    From Basic to advance Google Ads Course Structure.

    01.

    Google Search Ads

    Learn how intent works for the bottom of the funnel searches and precisely position your Google search ads where decisions happen.

    • Identify negative keywords that protect budgets from waste.
    • Spot micro-conversions that build momentum for bigger sales.
    • Predict auction shifts early to stay ahead of cost spikes.

    02.

    Google Display Ads

    Understand how to make visuals sell. You’ll learn to design by yourself on Canva and co-ordinate with graphic designers for complex designs

    • Turn display placements into strong remarketing touchpoints.
    • Test creative variations fast with small design tweaks.
    • Match visuals with context to make ads feel native.

    03.

    Google Video Ads

    Use YouTube not for impressions, but influence. Learn how to leverage Google Video Ads/YouTube Ads to manage brand awareness campaigns.

    • Hook viewers in the first five seconds with story cues.
    • Build sequential ad flows that warm cold audiences.
    • Prioritize watch quality over vanity view counts.

    04.

    Performance Max Ads

    You will learn how one campaign can reach across Google’s entire network using automations provided by Google itself without external tools.

    • Feed automation with focused, high-quality assets.
    • Run phased tests to scale what truly performs.
    • Translate multi-channel data into clear next steps.

    05.

    Demand Gen Campaigns

    Master the new generation of awareness ads built for discovery and interest. You must enroll in the Demand Gen course by Gyaner if you want to work at SaaS companies.

    • Build demand before users start searching.
    • Use content-led creatives that earn genuine curiosity.
    • Retarget viewers with problem-solving narratives.

    06.

    Other Advanced Modules

    Go beyond ad setup and learn the systems that turn good campaigns into consistent performers. These advanced modules prepare you for real agency and in-house challenges.

    • Master A/B testing frameworks that separate insights from noise.
    • Learn to set up conversion tracking that never loses data accuracy.
    • Understand account audits to identify growth levers within minutes.

    Here is What Makes Your Learning Different

    Gyaner Google Ads training isn’t just about completing syllabus but building decision-making skills so that our trainees don’t get irrelevant with AI and automations.

    Ad Psychology & Platform Logic

    Understand how Google interprets intent and relevance. Learn how algorithms balance user experience and advertiser goals to decide which ads deserve attention.

    Account Architecture

    Build campaign structures that stay organized and scalable. Learn how professionals separate keywords, audiences, and creatives for clear control.

    Audience Intent Systems

    Decode real user intent and match it with accurate targeting. Discover how to reach the right people at the right time.

    Creative and Copy Strategy

    Write ads that persuade without gimmicks. Learn how clarity, trust, and timing influence whether someone clicks or scrolls past.

    Bidding Science

    Understand how Google’s auction works and how different bidding models affect cost and visibility. Learn to make every rupee perform better.

    Performance Data & Attribution

    Interpret what your data actually means using Google Analytics. Connect campaign inputs to outcomes and identify where your ads truly win or need improvement.

    Tracking and Tag Implementation

    Learn to set up accurate conversion tracking through GTM. Manage tags, events, and triggers that measure what matters in every campaign.

    AI & Automation

    Use automation to simplify routine work while keeping strategic control. Let technology assist you, not replace your thinking.

    Budget Simulation Labs

    Run live campaigns with guided budgets. Learn to allocate, test, and optimize funds before managing large accounts in your first job.

    Click Into Your Future!

    Every campaign starts with one small action called “a click”. The same goes for your career.
    This Google Ads training helps you move from learner to strategist, from running sample ads to managing real budgets with confidence.

    Join us in Hyderabad or learn online with guided mentorship, live projects, and a community built for ambitious marketers.

    Book free DEMO session!

      Googel Ads Help Center

      Frequently asked questions

      Quick answers to questions you may have regarding Google Ads Course.

      For most beginners, the Google Ads Search Certification is most useful as it covers search fundamentals recruiters expect. Certifications from reputed institutes like Gyaner also add value since they prove you’ve learned under experts and handled real ad budgets. Choose additional specializations based on your role goals.

      At Gyaner Google Ads Catalyst program, you can choose between a 3-month short-term course or a 6-month intensive program with live campaign training and placement support.

      Yes, but certification alone rarely secures a job. Combine certificates with a portfolio of live campaigns, measurable results, and practical skills like tracking, bidding, and reporting. That combination makes you hireable.

      If it includes live budgets, conversion tracking, and instructor feedback, absolutely. A course that focuses on decision-making and ROI instead of just interface steps delivers clear career growth and income benefits.

      Basics are straightforward and can be learned quickly. Mastery takes time. Expect a learning curve for bidding strategies, attribution, and scaling. Practice with real campaigns speeds learning.